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Box Appeal

Dubai

Kele donated 60 boxes with daily necessities such as clothing and toiletries for construction workers as part of a philanthropic initiative by an international hotel group. Box Appeal, previously known as ShoeBox Appeal involves 10 hotels - seven in the UAE - and aims to collect 10,000 boxes in the Emirates alone. The initiative is run by Radisson Blu and Park Inn hotels in the Middle East in collaboration with the Red Crescent.

 
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